“How much is a website?” is one of the first questions every business owner asks, and the honest answer is: it depends on what the website needs to do. Two sites can look similar on the surface and be very different projects underneath.
Here are the factors that genuinely affect the price, so you can plan a realistic budget and compare quotes fairly.
1. The number of pages and how much content you have
A five-page company profile is a very different job from a 25-page site with service pages, a portfolio and a blog. More pages mean more design, more structure and more content to organise. If your content (text and photos) is ready before the project starts, the work moves faster.
2. What the website has to do
Features are usually the biggest driver of cost. Common examples:
- Enquiry, booking or registration forms
- An online shop with products and payments
- Event registration with automated confirmation emails
- Integrations with your CRM, email marketing or WhatsApp
3. Design and branding
If you already have a clear brand (logo, colours, fonts), the website can be designed around it. If not, it is often worth doing branding first so the site, social media and printed materials all look consistent.
4. Mobile performance and SEO foundations
Most visitors in Kenya will see your website on a phone. A good build is mobile-first, loads quickly and has the basic SEO structure in place (page titles, headings, descriptions and image alt text) so search engines understand it.
5. Who updates it after launch
A website you can update yourself, with training at handover, costs less over time than one that needs a developer for every change. Ask whether maintenance and support are included or offered separately.
How to get an accurate quote
Before you request quotes, write down what you want the website to achieve (for example, “get 10 enquiries a month” or “let people register for our event”), the pages you think you need and any features. That makes quotes comparable and helps you avoid paying for things you do not need.
For guide prices, see our pricing page
Or tell us about your project and get a clear, no-obligation quote: start your project
